MARKETING & SUSTAINABILITY

COURSE DESCRIPTION

The course focuses on four main aspects:
(i) the meaning of sustainability and definitions of the concept
(ii) relationship between sustainability & marketing,
(iii) using a unique 3D digital platform to understand and experience sustainability applications by organizatons
(iv) work as a virtual team in an international project.
The main emphasis is on an integrated understanding of sustainability issues and how organizatons and businesses act in this sense.

TIMETABLE

  • Classes will start in October and end in January.
  • Classes will be held on Friday afternoons between 13.30 - 15.45.
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