This year, the Meta-Entrepreneurship course was given as an elective course to the fourth-year students of our faculty and the Department of Translation and Interpreting. In this course, which was implemented for the first time, students took courses on entrepreneurship on the Metaverse platform, designed a virtual product and made an entrepreneurship plan for this product.
Students taking the course were divided into 5 separate teams (blue, green, red, yellow, purple). Each team designed a product in the virtual world platform Second Life. The teams prepared an entrepreneurship plan for these products they designed. The entrepreneurship plan included the titles of promotion of the product, marketing of the product and financing of the product. Additionally, teams built stores to sell the products they designed and exhibited their products in these stores.
On Monday, January 8, product plan presentations were held with the participation of the faculty team, students and second life residents from different parts of the world. The students introduced the products they designed by hosting the participants in their stores. They also explained the marketing plan of the products they designed.
First, blue team made its presentation. The designed a decorative swing. Emphasizing sustainability, the blue team offered different color options in the products they designed. Blue team highlighted the theme of sustainability when designing their products.
The red team presented in second place. Red team designed a power bank and offered these designs to users with different color and shape options. Another feature of the red team's product was that the power banks could be charged with electricity obtained from solar energy. The red team emphasized the importance of sustainability by emphasizing the use of renewable energy resources in this product. In addition, the red team emphasized the theme of accessibility in the store design and made a design for disabled people.
After the red team completed their presentation, the purple team introduced the charging station they designed for electric vehicles. The most important feature of the charging station was that it was charged by converting solar energy into electricity through solar panels placed on the roof of the store. Purple team had prepared a marketing plan emphasizing the theme of sustainable environment and emphasizing the importance of using renewable energy for charging electric vehicles.
The next presentation belonged to the yellow team. Yellow team particularly emphasized the theme of accessibility. Yellow team, which designs hearing aids for the hearing impaired, also added additional software to the product to detect people using the product they designed. There was an article stating that people who used the product were using the product, and with this article, other people could notice this. Yellow team also highlighted the theme of accessibility in the store design.
Finally, the green team produced furniture in different designs from recyclable materials. While the theme of sustainability was highlighted in the furniture produced, they also paid great attention to the accessibility of the products. Green team gave great importance to the theme of sustainability and accessibility in the stores and products they designed and prepared their marketing plans accordingly.
After all teams completed their presentations, the participants asked questions about this course and these products, and the students answered these questions. After the question and answer session was completed, Madori Linden, one of the founders of Linden Lab, joined us and toured the stores designed by the students. Madori Linden stated that the designs were very interesting and that he was very pleased with the provision of such training in Second Life.
Presentations filmed by Sitearm. You can watch the presentations by clicking the link below.
We congratulate our students for their creative entrepreneurship ideas and successful designs. Our efforts to diversify our courses in virtual worlds continue. In addition, we continue to work to expand our collaborations and carry out more comprehensive projects.